If used appropriately, celebrity endorsements can make an excellent and exceptionally viable marketing strategy. Some of the benefits of getting a celebrity endorsement include:
1. Enhancement of business credinbility
2. Boast of brand awareness
3. Great promotional tool
That being said, the right celebrity must be carefully selected who will be enthusiastic about your brand, will positively endorse your product and ultimately boost your sales.
Actress, Author, Model, Fighter, Olympian, Spokes Person - Ronda Rousey is one of the most admired and recognized sports figures in the 21st century.