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BREAKTHROUGH XCLUSIVE

Entertainment
Concept Creation

We create unique entertainment concepts from scratch — combining vision, creativity, and precision. From thematic experiences to large-scale productions, every concept is tailored to your biggest desires, location, and event.
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From Idea to Impactful Experience

We create

bespoke entertainment concepts transforming spaces into meaningful experiences that touch people’s hearts.

We develop

the full creative vision — from storytelling and visual language to casting, choreography, costumes, logistics and on-site execution.
Every concept is
Original
Unique
Impressive

WHY CLIENTS CHOOSE US

01

Bespoke Concepts Every project is created from scratch.

02
International Experience

Proven delivery across the Middle East and worldwide.

03
Full Production Control

From concept to on-site performance execution.

04
Scalable Solutions

From single activations to long-term seasons.

CASE | 2024–2025

THE BLVD WORLD

For Passion Experience Company in cooperation with GEA Saudi Arabia, Riyadh

  • Concept Overview:

    The park was thematically divided into zones, each representing a different country. Our task was to infuse each zone — Egypt, USA, China, and Italy — with authentic entertainment reflecting the culture and traditions of each nation.

  • Results:

    • 4 concepts - Created tailored entertainment concepts for Egypt, China, France, and the USA, with custom shows spanning various genres such as drum performances, circus acts, dragon dances, brass bands, dance shows, juggling, stilt walkers, accordion musicians, and roaming acts.
    • 7 shows - Developed choreography for 7 dance shows tailored to client requests in 10s days.
    • 30 people - Assembled and coordinated a team of 30 international artists, overseeing the entire production process to ensure seamless execution.
    • 33 costumes - Conducted in-depth historical and cultural research for costume design, ensuring an authentic representation of each culture’s unique traits.

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CASE | 2023

JEDDAH SEASON

For Passion Experience Company in cooperation with GEA Saudi Arabia, Jeddah

  • Concept Overview:

    The entertainment park Jeddah City Walk was designed with a steampunk theme. Our role was to create immersive activations tailored to different zones of the park.

    • Movie Land
    • Horror Village
    • Circus Land
    • Splash Zone
    • Carnival Zone

  • Results:

    • 20 shows - Created 20 different shows with a steampunk theme, including roaming entertainers, stilt walkers, circus acts, interactive dances, LED Octagon drum performances, brass band music, and body popping shows.
    • 7 shows - Developed choreography for 7 dance shows tailored to client requests in 10 days.
    • 70 people - Curated and organized auditions to select a talented artistic crew comprising 70 international artists over a period of 2 weeks.
    • 300 performances - Performed more than 300 shows for the festival during more than 1 month.

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CASE | 2022–2023

RIYADH SEASON

For Passion Experience Company in cooperation with GEA Saudi Arabia, Riyadh

  • Concept Overview:

    Creation of interactive show programs tailored for major venues within Riyadh Season.

    • Boulevard Riyadh City (Studio Area / Fountain Area / Sport Area / Avalanche Area)
    • Winter Wonderland
    • Boulevard World (France / Morocco zones)

  • Results:

    • 134 costumes - Crafted 134 costumes in just 3 weeks.
    • 7 shows - Developed choreography for 7 dance shows tailored to client requests in 10 days.
    • 4 months - Ensured daily quality control of shows for 4 months.
    • 105 people - Led a team of 105 creative professionals to successfully complete the project.

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Let’s Create an Experience
thats touches People’s Hearts

Whether you’re planning a private or large-scale event, festival or city season, grand opening or brand activation,— we are ready to create a concept that elevates your space, name and engages your audience.